NEENAH, WI—Menasha Packaging announced that it has acquired Rand Diversified of Edison, NJ. Both companies are privately held; terms of the transaction were not disclosed.
“The acquisition of Rand Diversified strengthens our geographic coverage with the addition of East Coast fulfillment and contract packaging,” said Mike Waite, president, Menasha Packaging. “Customers continue to value partnerships where Menasha Packaging can manage the entire design through manufacturing through fulfillment process. Adding Rand’s expertise will help us respond to this growing demand.”
With the acquisition, Menasha Packaging will have 16 fulfillment operations in eight states.
“The Rand acquisition,” said Jim Kotek, president and CEO, Menasha Corp., “broadens our market penetration and increases our offerings in the areas of contract packaging and fulfillment for over-the-counter pharmaceutical and consumer packaged goods (CPG) companies. We believe there is an excellent strategic fit between the companies and that the added design, project management and operating expertise will allow us to provide an offering to the market that is unequalled.”
Menasha Corp. is the parent of Menasha Packaging; its other businesses are ORBIS Corp. and LeveragePoint Media.
The distinct capabilities of Rand and Menasha Packaging will strengthen the combined company’s position with customers. Rand has a strong focus on contract packaging and has extensive experience with the Food & Drug Administration and Drug Enforcement Administration. Menasha Packaging focuses on the food, household and personal care markets and provides comprehensive design, manufacturing, fulfillment and logistics expertise to its customers.
Menasha Packaging has a strong retail relationship focus with key retail partners across the United States, providing an integrated approach. Its highly successful Retail Integration Group assists channel-leading retail partners and CPGs with ideation, execution and tracking of their merchandising strategies.
Rand is headquartered in Edison, NJ, where it also has a design office and fulfillment center. The company also operates fulfillment centers in Edwardsville, IL, and in northeastern Pennsylvania.
Menasha Packaging, based in Neenah, WI, is a subsidiary of Menasha Corp., and it has more than 2,300 employees at locations nationwide. Menasha Packaging is a leading provider of graphic consumer packaging, merchandising solutions, corrugated packaging, food packaging, shipping containers and material handling solutions and is home of the Retail Integration Group. With design, sales service centers, corrugated and paperboard plants located throughout the United States, the company’s mission is to help its customers protect, move and promote their products better than anyone else.
Rand Diversified, headquartered in Edison, NJ, provides contract packaging and fulfillment services. The company was founded in 1972 as a display business and it merged with a contract packaging and fulfillment business in 2003. Rand’s focus is on the design, procurement and packaging/fulfillment of temporary, permanent and mixed-media displays and contract packaging for over-the-counter pharmaceuticals and consumer-packaged goods companies.