The relationship between designers, printers and consumers can often emulate that of a “superhero” blockbuster movie. But who is the superhero and who will restore order? Creating the perfect match between how a design is envisioned and how that design appears in print can be challenging and grueling. But it is worth the fight to […]
Forum 2018: Using Packaging Design to Tame Consumer Behavior
There are a number of elements to consider when it comes to packaging design—consumer preference and behavior, market research and brand owner considerations are some of the biggest. How is one design chosen over another, and how can flexographers meet their clients’ expectations? Forum 2018 session “Taming Consumer Behavior Through Packaging Design,” chaired by Kevin […]
Kodak to Double Plate Production Capacity
WEATHERFORD, OK—Kodak took a major step toward doubling worldwide production capacity for FLEXCEL NX plates in April. At the same time, it promoted America’s skilled labor, talent and Oklahoma’s work ethic as it broke ground on a $15 million expansion project at its 50-year-old plant. The 22,500 sq. ft. facility, situated on a 35 acre […]
All Printing Resources Highlights Productivity, Quality Control at “March Madness” Event
Uncertainty, edge of the seat anticipation, shattered dreams—these feelings should be restricted to NCAA tournament brackets and be far removed from package printing. That was the overall theme put forth by the nine speakers who covered topics like optimized ink delivery, modern plate technologies, UV LED curing and cleaning aniloxes with lasers at the APR March Madness […]
3M Expands List of Inks Under 3M MCS Warranty
ST PAUL, MN—No graphic can truly be complete without the coverage of a quality warranty that helps provide peace of mind and assurance to every graphic manufacturer. When it comes to warranties, 3M is committed to covering all components of a long term graphics installation, including premium print films, inks and more. With the introduction […]
