CHESTERFIELD, MO–In the manufacturing industry, one of the greatest gifts one generation can leave to the next is a successful company.

At Impression Label, that legacy is a story of business continuity, It’s also one of innovation, grit, and family.

Founded in 1986 in Colorado and purchased by Luly Solis and Spencer Brown in 2008, this woman-founded, 100 percent Hispanic-owned company has grown from a single press in a garage to a formidable force in the U.S. label industry.

Today, Impression Label is led by Luly and Spencer’s sons Christian and Marco De La Vega (pictured L-R), who are building on their mothers’ vision by blending deep technical expertise with relentless adaptability. As Christian puts it, “Alone, we’re beatable. But together, we’re unstoppable.”

Most recently, the duo invested in a Mark Andy Digital Series iQ (DSiQ), the company’s first inkjet-powered hybrid press, to alleviate mounting pressure on their flexo assets and meet explosive customer demand for shorter lead times and mid-volume production.

Impression Label currently operates five traditional flexo presses ranging from 7-to 17 inches wide, along with two Mark Andy Digital Pro toner-based digital assets.

In recent years, the company has seen a sharp increase in order volume and complexity, driven by both existing customer growth and new business wins.

“We’re buried,” said Marco. “This new Mark Andy press will give us the ability to get back to our roots: fastest turnarounds, highest quality, and best pricing. It will also open up capacity on our flexo assets, which are currently running massive volumes.”

The company’s largest account was a significant catalyst behind the DSiQ investment, with unpredictable ordering patterns that range from 1,600 labels to 1.6 million, all for the same product.

Marco explains, “I received an email from them recently asking for a quarter of a million labels in two weeks’ time. They ordered 20 rolls only a month ago, it’s just the nature of their business and their demand.”

Impression Label has strategically aligned its production capabilities with specific run sizes.

Short‑run work is managed on the company’s two Mark Andy Digital Pro toner‑based systems, while long‑run jobs move through its fleet of flexographic presses.

The new Digital Series iQ now fills a vital gap in between, handling the 10,000‑ to 100,000‑label volume range with precision and speed.

Christian De La Vega describes the addition as follows. “This is a natural evolution of how we serve our customers. The DSiQ delivers the one‑pass efficiency, white‑ink capability, and hybrid flexibility we need to support higher throughput while still being able to maintain rapid turnaround times. By taking mid‑range work off of our flexo assets, the new press frees up both capacity and personnel for complex, high‑volume production.”

The configuration of the new press – four flexo stations (two before and two after the inkjet engine), lamination, turn bars, and full rotary die cutting – gives the company extensive flexibility.

Marco De La Vega explains, “This new press enables us to lay down primer, add a spot color like a custom metallic, print opaque white and CMYK digitally, and then finish entirely inline. The result is a more streamlined, end‑to‑end process that reduces setup times and waste.”–pictured, left-to-right–