Forum 2018: Using Packaging Design to Tame Consumer Behavior

There are a number of elements to consider when it comes to packaging design—consumer preference and behavior, market research and brand owner considerations are some of the biggest. How is one design chosen over another, and how can flexographers meet their clients’ expectations? Forum 2018 session “Taming Consumer Behavior Through Packaging Design,” chaired by Kevin … Continued

Forum 2018: Examining the Growth of Expanded Gamut

What can expanded gamut do today? That was the driving question behind Forum 2018 session “Expanded Gamut: Where Are We Now?” chaired by Julian Fernandez of Esko and John Rastetter of Pamarco. The one-hour session comprised a joint presentation from John Q Hite of Bryce Corp and Kevin Bourquin of Cyber Graphics. Kevin began the session … Continued

Forum 2018: Using Packaging Design to Tame Consumer Behavior

There are a number of elements to consider when it comes to packaging design—consumer preference and behavior, market research and brand owner considerations are some of the biggest. How is one design chosen over another, and how can flexographers meet their clients’ expectations? Forum 2018 session “Taming Consumer Behavior Through Packaging Design,” chaired by Kevin … Continued

Forum 2018: Examining the Growth of Expanded Gamut

What can expanded gamut do today? That was the driving question behind Forum 2018 session “Expanded Gamut: Where Are We Now?” chaired by Julian Fernandez of Esko and John Rastetter of Pamarco. The one-hour session comprised a joint presentation from John Q Hite of Bryce Corp and Kevin Bourquin of Cyber Graphics. Kevin began the … Continued

Lon Robinson, as Reliable as the U.S. Mail, Joins the FTA Hall of Fame

An FTA fixture, tireless volunteer, industry stalwart, relentless learner, patient teacher and just about the nicest guy anyone knows. There are numerous synonyms for the word “nice”: enjoyable, agreeable, pleasant, good, lovely, amusing, wonderful, kind, polite, generous, friendly, swell, charming, peachy, delightful, gracious, helpful, fine and dandy, and at least that many more. When you … Continued

Forum 2018: Capital Expenditure Plans Must Focus on Bringing Business into the Future

Early arrivals to Forum 2018, numbering approximately 100, were treated to a highly focused panel discussion in “Purchasing Printing/Converting Equipment: Flexo’s New Market Scenario.” Discussion lasted two full hours and was moderated by OMET America Inc’s Claudio Semenza and Doug Bartlett, Multi-Color Corp. Emphasis was placed on continually advancing technology, hybridization, automation and marrying existing … Continued

Forum 2018: Capital Expenditure Plans Must Focus on Bringing Business into the Future

Early arrivals to Forum 2018, numbering approximately 100, were treated to a highly focused panel discussion in “Purchasing Printing/Converting Equipment: Flexo’s New Market Scenario.” Discussion lasted two full hours and was moderated by OMET America Inc’s Claudio Semenza and Doug Bartlett, Multi-Color Corp. Emphasis was placed on continually advancing technology, hybridization, automation and marrying existing … Continued

Forum 2018: Analyzing Culture & Strategy

A company’s culture can have a significant impact: According to research from Harvard Business School’s John Kotter, companies with a strong culture have three times more profit per employee and four times faster revenue growth. With that opening statistic, Forum 2018’s “Culture Eats Strategy: Strategic and Cultural Alignment” examined different types of company culture, how … Continued