Attracting new customers, meeting their needs, reinventing the business, adopting the latest technologies and automating any function possible—These universal requirements stand out as applicable to any business in any field; but they hold a special place in the packaging premedia service provider universe.
There, top priorities remain:
- Building business
- Allocating assets efficiently
- Standardizing processes
- Seizing new opportunities
- Speeding product to market
FLEXO Magazine conducted a Flash Poll in the 30-day window of May 8 – June 6 that served to compile an on-the-record portrait of the state of flexo prepress. The audience consisted of all member and non-member trade shops holding a place in FTA’s database. In numbers, that equates to just fewer than 250 firms that support packaging design and development demand on a global basis.
The survey consisted of 17 straightforward questions. Overall response rate approached 33 percent (32.7 percent, to be precise). Significantly, a full 55 percent of FTA premedia service provider members offered insights. Seventeen percent of responses came from multi-site operations.
Revelations collected apply to a host of subjects ranging from investment strategies to simple business demographics and current challenges, and trending technologies to best practices, process controls, and standards and certifications.
Here is what they said. It highlights how actions being implemented today will better print tomorrow. Beginning with the customer base targeted, the survey works through most important print applications, manufacturing output, impactful trends, equipment wish lists, and tools of the trade and their use, then moves on to competitive positioning.
Sales & Support
Favored Class of Customer
- 19 percent target multi-site printers
- 29 percent find small, regional printers most attractive
- 56 percent cater to each of those groups on a regular basis
Work in-house supports all forms of packaging, with certain forms credited with higher and higher levels of increasing demand.