DALLAS, TX—On its 200th anniversary last year, KBA went back to its roots and returned to its founding name “Koenig & Bauer” as part of a global brand relaunch. In a continuation of this rebranding this year, the company will be changing the names of all of the global business units, subsidiaries and agencies to be aligned with this new brand and to better reflect its international stature in the graphic arts industry.
Effective immediately, KBA North America Inc is now named:
Koenig & Bauer (US) Inc.
And KBA Canada Inc is now named:
Koenig & Bauer (CA) Inc.
The company states it can be referred to as Koenig & Bauer (US) or Koenig & Bauer (CA) in all legal documents and Koenig & Bauer can be used in general daily use.