PAINESVILLE, OHAvery Dennison Performance Tapes launched an enhanced global website for converters, designers, engineers and specifiers who seek new ways to improve assembly and manufacturing processes through the use of pressure-sensitive tapes and adhesive solutions.

Updated product information, technical specifications and educational materials are a hallmark of the new site. It highlights industry-specific applications that demonstrate high-performance bonding and functional materials for automotive, abrasives, aerospace, building and construction, electronics, electronic article surveillance, general converting, optical, personal care, print and packaging, transportation and white goods.

A new product selector provides enhanced filtering options to help specifiers and designers verify the exact combination of adhesive, tape construction and carrier by industry. A new technologies page describes specific product and adhesive advancements and capabilities.

The site also provides an improved navigation experience for smartphone and tablet users.

“The goal of our new website is to provide product and application-specific information to our customers and prospects in a fast, easy-to-use manner,” said Steven Flannery, VP & general manager, Avery Dennison Performance Tapes North America. “Our new website is a reflection of our commitment to providing tape solutions and information to customers across a broad spectrum of industries.”

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