ST. LOUIS, MO—In response to an increase in demand for digital technology, a leading OEM for the label and packaging market, Mark Andy, has expanded its sales leadership channel in North America. Industry veteran Chris Yanko will serve as digital sales director. Focusing on Mark Andy’s digital hybrid portfolio, Yanko will support sales development and market education to further the company’s mission as a total solutions partner to the print market.
The addition of this role comes in the wake of a record-setting 2017 for the press manufacturer, which reports more than 80 hybrid press installations in the last 12 months. “We are extremely pleased that Chris has agreed to join our digital sales organization. He has a solid reputation as an industry expert, speaker and thought-leader in optimizing workflows for digital printing,” explains Steve Schulte, VP sales and marketing. “As we continue to grow, he will prove to be a strategic addition to the team, helping us move digital hybrid printing and the Mark Andy brand into the future.”
Yanko comes to Mark Andy with more than 30 years of industry experience and expertise in prepress production and management. These skills come in the in the form of several leadership roles, at the director and VP level, focusing his efforts in marketing and sales management roles. His knowledge has been instrumental in identifying complex digital production outcomes for customers across the United States and Canada and is often called on to speak at industry events across the country.
Speaking on his future with Mark Andy, Yanko states, “I have a passion for this business, and cherish the relationships I have built with customers and colleagues over the years. This is certainly an exciting time in our industry, and I am thrilled to be joining Mark Andy. The company’s latest hybrid printing technology is unique to the market and offers a compelling opportunity for me to take my contributions to the next level. I believe in the mission Mark Andy embodies and look forward to supporting its continued innovations and impact in the label and packaging industry.”