Forum 2014 to Debunk Flexo Myths, Misconceptions in All New Mythbusters Session

Forum logoFeb. 27, 2014—Myth: It’s nearly impossible to steal print jobs back to flexo from gravure. Myth: A 60-degree hex cell shape is the best anilox engraving. Myth: You can’t get an accurate ink standard without putting the sample on press.

These are just a sampling of the myths that will be disputed, debated and debunked at the all-new Flexo Mythbusters session at Flexographic Technical Association’s (FTA) 2014 Annual Forum (April 27-30; Hilton Baltimore, Baltimore, MD).

Forum/session chairs Pepper Stokes, Robbie Fantastic Flexibles and Jessica Harkins Harrell, Anderson & Vreeland, Inc., issued this warning: Do not come to this session if you are not prepared to hear data that refutes your most closely held beliefs. Those who do attend will witness a variety of experts, equipped with research, case studies and experiments, put to bed some of those flexo fables that have persisted over the years. A wide array of topics related to flexographic printing will be covered, including: high definition printing, food packaging, mounting tapes, vignettes, spot colors, measurement tools, taboo processes, anilox engraving, UV ink curing, ink temperatures, photopolymer plates, coating and laminations and flexo versus competing print processes.

“This session is going to be one for the record books,” said Stokes. “We’ll shed light on what is fact and what is fabrication, and we’ll do so in an engaging and hilarious manner. This is going to be 120 minutes of straight debunking and clarification so find a seat up front and bring an open mind and a willingness to look at things a different way.”

Those wanting to register for FTA’s 2014 Annual Forum: Breaking New Ground can do so here. Pre-onsite registration rates offer a $100 savings and are valid through April 18, 2014. CPCs with an active FTA membership are entitled to complimentary registrations. Printers/ converters also receive special discounts and can take advantage of a “Buy Two, Get the Third Free” special. For complete details contact Sharon Cox, FTA Dir. of Marketing at 631-737-6020 ext. 46.

Held in conjunction with Forum is FTA’s 2014 INFO*FLEX Exhibition (April 28 & 29; 1:30 p.m. – 5:30 p.m.) The show takes place at the Baltimore Convention Center and features a show floor filled with products—and the companies that create them—from virtually every market segment of the industry, including more than 30 conventional and digital press manufacturers. Each Full Forum registration includes complimentary admission into INFO*FLEX.