CHARLOTTE, NC—The traditional approach to printing flexible packaging—employing single-use tape—can be time-consuming and expensive. It can result in tons of waste headed to the landfill every year—an increasing concern as consumer packaged goods (CPG) companies strive to meet aggressive 2025 sustainability goals.
Now, an innovative alternative to single-use tape can help packaging printers improve their profit potential—while adding value downstream for CPG companies seeking more sustainable packaging solutions.
tesa tape‘s Twinlock is a self-adhesive, reusable and compressible sleeve. It can help packaging printers achieve greater operational efficiency and improve return on investment (ROI)—and significantly reduce solid waste associated with packaging printing.
Comprised of a base sleeve, polyurethane foam, stabilization film and adhesive polymer, tesa Twinlock eliminates the need for tape in packaging printing. What makes this technology really unique, though, are its self-adhesive and stabilization layers.
“tesa Twinlock can help packaging printers save time and money by running print jobs more quickly,” said Chuck Doyle, sales director of flexo print & paper, tesa North America.
Doyle added that one customer with large repeats of corrugated pre-print using a four-color process saved nearly six hours, or approximately 80 percent of the total time required. In all instances where operators only have to remount the plate without needing to remove tape or demount the tape and remount the tape, their process runs more efficiently because they save a lot of time.
According to Doyle, with tesa Twinlock, the days of cylinders plus tape plus plates are gone forever, improving profit potential for packaging printers. “A customer with a repeat running 558 times per year made the switch to tesa Twinlock,” Doyle said. “They expected a return on investment within two years. They achieved a total cost savings of $286,264—recouping their investment in less than two months.”
Beyond advances in packaging design and materials, packaging printers can play an important role in helping CPG companies meet their waste reduction sustainability goals. They can also do so by reducing landfill waste from their production processes.
For example, an independent audit shows that by switching to tesa Twinlock, a packaging printer could potentially save 120 tons of landfill waste. That’s equal to the weight of a Boeing 757-200 plane! Results like this can be important to CPG companies.
“In a recent survey of CPG decision makers, more than four out of five said innovative solutions that can help packaging printers reduce waste matter to their sustainability efforts,” Doyle said. “They added that packaging printers can play an important role in partnering with consumer-product companies to help meet waste reduction sustainability goals.
“Sustainable packaging begins with sustainable printing,” said Doyle. “Working with CPG companies to meet the growing market for sustainably packaged goods is a way for packaging printers to add value and differentiate themselves in an increasingly competitive marketplace.”